Safer Spaces Project

Safer Spaces Project aims to shift the idea of what an arts institution should be and explore the scope of safety in the arts community. As always, we love working with brands with progressive initiatives. We aimed to develop a visual identity, website and digital add-ons that co-exist harmoniously with their partners, the Fringe and Industry family. We balanced attributes such as soft and clean, orderly and playful—ultimately creating a brand that feels accessible and makes talking about the hard stuff feel a bit less hard.

Services Provided
Brand Identity, Illustration, Site Design

Untamed Artistry

With a sustainable vision to make all their packaging more eco-friendly, our goal in 2022 was to refresh the UA brand and packaging to reflect this sentiment. With this new innovative packaging, we designed 25+ collateral items that came together in all their quirky and sustainable glory.

Services Provided
Brand Identity, Illustration, Print Design, Packaging
Untamed Artistry, Cheryl Peng

“Liminal States helped bring my wildest design dreams to life! It’s not only because the final work always ends up looking jaw-dropping. What I respect more than anything else is their inside-out approach of what the brand really means to the founder and the people it seeks to impact. Thank you for creating this for me and the people I seek to impact!”

Alison James Therapy

Alison James is a Hamilton-based therapist who practices from an intersectional lens. She approached us looking for a fresh start with her business after her move to #hamont. She felt a craving to elevate her brand presence in a way that felt uniquely her. Our goal was to create a brand that felt warm and welcoming, like walking into a close confidante’s living room and feeling comfortable enough in that space to share oneself fully and openly. We developed a comprehensive and beautiful visual brand that spoke to her and her audience and carried out her logo, marks, colours and fonts into a functional website, brand photography, stunning print items, and into her social presence.

Services Provided
Brand Identity, Illustration, Site Design, Photography, Print Design, Social Strategy
Alison James Therapy, Alison James

"Before my brand was feeling tired and typical and I didn’t feel it was an accurate reflection of where I was, or where I wanted to go. Rebranding with Liminal States was an absolute dream. The process was clear, streamlined, nuanced, and deep, resulting in visuals that were far beyond what I could have hoped for. They put a lot of effort into understanding me, and that really came across in the brand identity. This experience was an invaluable investment."

Earth Kisses Sky

Tijen and Ashley approached us in 2018 with the goal to refresh their label designs for their two products, “Skin” and “Pain.” With the vision to shake up what was typically seen in the cannabis industry, we aimed to infuse soft illustrated elements and a minimal tonal colour palette into their visual brand elements and packaging. This design also made it into the finals for “Best Packaging Design in 2020” in all of Canada by ADCANN. We’ve also collaborated on other exciting projects like a table design for Dragon’s Den, a stunning Shopify website, and printed promo goodies. In 2020-21, we developed labels for their newest topical product “Shine” assuring it met the rigorous standards of the Health Canada guidelines. Peep our labels on the shelves of the Ontario Cannabis Store and soon to be Shoppers Drug Mart.

Services Provided
Brand Identity, Illustration, Print Design
Earth Kisses Sky, Tijen & Ashley

“Previously, our brand never felt like ‘us’—but Liminal States truly understood our vision and designed everything to completely match our vibe. They are responsive, creative, and extremely knowledgeable. Our brand has really taken off since we started working together. I can’t imagine not having them working by our side!”

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